1. Do we have to change our reservation system?
No. We connect your website to the system you already use. We’ve integrated 18+ travel reservation systems, including Tiger Bay, Traveltek, Inspiretec and Intuitive. Your prices and availability stay where they are and flow straight into the booking journey.
2. Why WTP rather than an open-source CMS?
A generic CMS needs a lot of extra work before it can handle departures, live pricing and multi-brand sites. WTP is built for travel, so that logic is already there. Your team gets one place to manage content, offers and personalisation, and doesn’t need workarounds to do it.
3. What happens after launch?
We stay involved. The developers who built your site are the same people who support it, and most issues are sorted the same day. We also keep improving your site afterwards, by testing and refining it and making changes as your business grows.
4. How does a project with Zolv run?
We start by understanding your business, your customers and your systems. Then we plan, design, integrate and build, with you involved at each stage. Once you’re live, we support the site and keep developing it. You’ll have one team from start to finish.
5. Can you help with technical SEO?
Yes. Travel sites often have thousands of pages, so the technical side matters a lot. We look after site speed, crawlability, structured data and clean URLs. When you move to a new site, we map redirects carefully so you keep the rankings you’ve built up.
6. Can we personalise what customers see?
Yes. You can show different content and offers depending on where visitors came from, what they’ve looked at and where they are in the booking journey. In WTP, your team sets the rules themselves, so you don’t need a developer every time you launch a campaign.
7. How do we make our website easy for AI tools to read?
More people now research holidays through tools like ChatGPT and Google’s AI answers. These tools read your site in a similar way to search engines, but they need clear signals. We make sure your pages load fast, render cleanly for crawlers, and use structured data for trips, prices and reviews. That makes your content easier to find, understand and quote.